I’m told that one of the greatest skills I have is the ability to translate my day-to-day interactions into lessons on how to become a more customer-focused organisation. Useful? Absolutely!

Hundreds of times each day I find myself observing ordinary interactions from the outside – seeing different perspectives on the situation. By doing this, I’ve learned that it’s often the little things that make the difference to our experiences – a well-placed sign, a pause to listen, a quick check of quality or a little empathy. Simple things, but a critical part of a customer-focused strategy.

These observations of ordinary life provide great insights, and help me work with clients to design great organisations and experiences.

These observations are my 3rdViews. What are yours?

Focusing on Humanity

The first quarter of 2020 has challenged everyone in our community. We’ve seen bushfires and floods. Now COVID-19 is creating health, employment, and financial uncertainty like never before, and we have no idea how long [...]

By |March 17th, 2020|Categories: 3rdViews, Customer connection, Human-centred Design, Perspective|Tags: , , , |Comments Off on Focusing on Humanity

3 ‘Customer’ questions every CEO needs to answer

Are customers really important to your organisation? Make sure your executives can answer three critical questions... The Australian banking royal commission has placed consumers in the spotlight. We’ve heard countless stories of consumers who have lost faith [...]

By |February 4th, 2019|Categories: 3rdViews, Customer culture, Customer Experience, Design, Human-centred Design, Systems|Tags: , , , |Comments Off on 3 ‘Customer’ questions every CEO needs to answer

Engage a Design Partner: What’s stopping you?

Design is still a new approach to problem-solving in many organisations. Engaging a Design Partner will kick-start your program, so what's the secret to ensuring your first engagement is successful? In a recent round of [...]

By |January 28th, 2019|Categories: 3rdViews, Customer Experience, Customer Insights, Design, Human-centred Design|Tags: , , , |Comments Off on Engage a Design Partner: What’s stopping you?

3 places for ‘Design’ in Schools

3rdView is passionate about both Design and Education. As we head Back to School for 2019, it's a great time to consider where we can encourage Design in our schools! Next week Queensland schools will [...]

By |January 21st, 2019|Categories: 3rdViews, Customer Experience, Design, Human-centred Design, Leadership|Tags: , , , , , , |Comments Off on 3 places for ‘Design’ in Schools
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